Digital Activations to the Next Power

We are your trusted partner in ad tech solutions. As part of Nexstar Media Group, We have been providing a superior ad tech infrastructure to Nexstar Broadcasting and additional key clients for 10+ years.

Yield. Quality. Data. Expertise. All to the next power.

Our Philosophy

Mass
Yield
We’ve developed cutting-edge tech strategies to overcome the challenges of the programmatic space, delivering exceptional digital campaigns.
Mass
Quality
Our partnerships with leading ad-quality monitoring systems, including whiteops and MOAT, ensure your activations reach the intended human audiences.
Mass
Data
Through our proprietary DMP, our owned and operated network enables us to approach each activation with data we truly own, indicating the best audiences to target.
Mass
Expertise
Stemming from an established media brand, we combine decades of experience with new programmatic modeling to deliver unmatched quality.

Trusted Ad Quality Relationships

Whiteops, Integral Ad Science, MOAT
DV, ComScore

Infrastructure

Mass² has developed a proprietary DMP to house 1st-party data directly collected from Nexstar Media Group's own operated network. By pairing this data with our deep-rooted industry partnerships, we make activations flexible and seamless for all partners by taking a connection-agnostic approach to the technological process.

10 SSPs, 6 Header Bidders, 100+ Unique Demand Connections, 500+ Private Deals in Place, and 1 DMP connecting it all.

Local Influence, National Reach

Stats

Average Monthly Impressions

250
Million

Desktop Display

350
Million

Mobile Display

150
Million

Desktop Video

100
Million

Mobile Video

a few of our partners

partner logos partner logos partner logos
Ready to maximize your yield?
Join Us!